Push messages, also known as push notifications, can be an effective way to market an app and create a positive user experience. However, before you implement them into your app, you need to consider whether or not the message is really necessary.
The answer to the question of whether or not your app needs push messages depends on what type of app you have. If you have an e-commerce or content-based app, then push messages are probably beneficial and necessary in most cases. Push messages can be used to send timely notifications to users about new product releases, discounts and other offers. This helps to keep users engaged with your app and can even increase sales if done correctly.
However, if your app is more of a tool that serves a specific purpose or function then push notifications may not be as useful. For example, if you have an audio recording tool then sending out a push message when someone uses your app may not add much value. Chances are people will just ignore it anyways so it’s probably not worth the effort of designing and implementing push messages for such an application.
Before you go ahead with implementing any type of push notification system for your app make sure you take the time to examine how beneficial it will be for users. If it’s something that could enhance the user experience considerably then go ahead with it but if not then don’t bother as it could just end up being more work than its worth in the end.