Kabbage.com – the Growth Strategy of a Billion Dollar Fintech Startup

The product Unlike traditional lenders that can take days or even weeks to process an application and release funds, Kabbage process applications online so that businesses can get up to $250,000 in a little as 10 minutes. How do they do it? Well, again unlike traditional lenders who rely on long applications, income statements, tax …

How to 10x Organic Growth with 1 Person SEO Team & No Budget

To help highlight the importance of what I’m about to share, let’s start with a few statistics. Back in May 2017, the PageCloud Blog was very similar to most blogs on the Web: it had interesting content, but wasn’t really driving any traffic from search. In this article, I’m going to show you the step-by-step …

MeetEdgar: From Agency To Inc5000

It’s 2005, and Laura Roeder has just graduated from the University of Texas… Twitter doesn’t even exist yet. What’s next? She starts out by simply designing websites for clients and helping businesses use Facebook’s new “Pages” feature to build an audience to find customers. Fast forward seven years, and Laura’s social media business has expanded …

The PayPal Growth Strategy That Catapulted Them To Success

Referrals helped PayPal get 7 to 10% daily growth, catapulting their user base to over 100 million members. According to David O Sacks, original COO of PayPal, PayPal used to literally pay people to invite their friends: “Initially users just had to sign up, confirm their email address, and add a (unique, authorized) credit card. The money was simply …

Quora Case Study – The Wonderful World of Quora

What to do on Quora Along with question answering this Q/A platform can be used to: Read queries and answers of preferred area of interest. Vote up interesting answers. Send private messages to users who have similar interest. Add relevant topics to the questions asked. Invite friends and other Quora users to reply on a …

Airbnb’s Growth Strategy: How they attract and retain 150 million users

Have you heard of Airbnb? Just kidding, everyone’s heard of Airbnb. Not only did they revolutionise the travel industry, they’re one of the first startup “unicorns” to emerge in the mid-2000s and are emulated on every level – from their business model and their map and search results, to their referral engines, and generally their …

Growth Marketing Case Study Deep Dive -Zapier

Zapier was founded in 2011, just hitting a decade of operating. It helps web applications ‘talk’ to each other and creates automations between apps. With no-code/low code startups growing, Zapier has been on the top of the list people are giving attention to. Many clones are also coming into the market, with many similar startups …