How to implement notifications strategy which will work

Notifications are an important part of any digital product. They help keep users engaged and informed about the latest updates, offers, and other important information. But if not implemented correctly, notifications can be intrusive and annoying. That’s why it’s important to have a well-thought-out notifications strategy in place. Here are some tips on how to …

Why should measure the effectiveness of Push Notifications

Push notifications are an effective way to reach out to customers and keep them engaged with your brand. They can be used to promote new products, announce special offers, or simply remind customers of upcoming events. However, it’s important to measure the effectiveness of push notifications in order to ensure that they are having the …

What App Performance metrics should you track

When it comes to developing and maintaining a successful mobile app, performance metrics are key. Performance metrics provide valuable insights into how your app is performing, allowing you to identify areas of improvement and optimize user experience. But with so many different performance metrics available, it can be difficult to know which ones are the …

What is event triggered notifications

Event triggered notifications are a powerful tool for businesses to stay connected with their customers and keep them informed about important events. They are automated messages sent out in response to certain events, such as a customer’s purchase or an upcoming sale. Event triggered notifications can be used to inform customers of new products, special …

What are some Customer Segmentation Norms

Customer segmentation is a marketing strategy that involves dividing a customer base into distinct groups of individuals who have similar characteristics. By segmenting customers, businesses can better target their marketing efforts and tailor their products and services to meet the needs of each group. This helps to ensure that customers receive the most relevant and …

How to do Customer Segmentation

Customer segmentation is a powerful tool for businesses to identify and target their most valuable customers. By understanding the needs and preferences of different customer segments, businesses can tailor their marketing strategies to better meet the needs of each segment. In this blog, we’ll discuss how to do customer segmentation and why it’s important for …

Why not use Firebase for Notifications

Firebase is a powerful platform for developing mobile and web applications, but it is not the best choice for notifications. Notifications are an important part of any application, and they should be handled with care. Firebase does not provide the necessary features to ensure that notifications are delivered reliably and securely. First, Firebase does not …