#Business

What is Average Email CTR’s for Ecommerce Business

Posted on by Indranil Biswas

As an ecommerce business, one of our primary goals is to drive sales through effective marketing strategies. Email marketing is a crucial tool for achieving this objective, and measuring the success of our email campaigns is key to improving our strategies. One of the most important metrics for measuring email campaign success is the click-through …

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Gamification case study #27- Does Business Gamification Really Work?

Posted on by Priya

The German chemical company BASF once used this slogan: “At BASF, we don’t make a lot of the products you buy. We make a lot of the products you buy better.” That’s kind of what gamification does. It doesn’t make your offering; it makes your offering better. And it has done so for a number of …

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