Gamification case study #32- Game On: How Gamification Is Changing Business

While some parents may view gaming as an affront to their children’s social development, businesses are finding that a combination of social media and gaming—once the milieu of middle-schoolers—could be an integral part of improving employee engagement.And if getting employees to use internal social networks more is a behavior that’s hard to change, experts said, …

Gamification case study #9- How Gamification Is Changing Business

That’s because “the use of emergent social-software platforms within companies, or between companies and their partners or customers,” provides rapid and agile collaboration, information sharing and integration between platforms, said Harvard Business School Professor Andre McAfee. Yet, experts said, many companies are finding that their employees are not taking advantage of these newly built platforms. …