What are best practices to improve Daily Active Users in Fintech

IntroductionIn the highly competitive world of Fintech, increasing the number of daily active users (DAUs) is crucial for business growth and success. To achieve this goal, Fintech companies need to implement best practices that engage and retain customers. In this blog post, we will discuss some of the most effective strategies that can help improve …

How to Implement Complex Push Notification System like Linkedin

As a marketing team, we understand the importance of push notifications in keeping our users engaged with our platform. LinkedIn has a complex push notification system that we can learn from and implement in our own platform. Here’s how we can do it: SegmentationLinkedIn segments its users based on their behavior and interests. This allows …

Strategies to implement notifications in a Gaming

Dear Senior Management, Notifications are an integral part of gaming, providing players with updates and alerts about their progress, in-game events, and new features. Effective notifications can keep players engaged and increase retention rates. Therefore, it is important to implement notification strategies that are engaging, relevant, and non-intrusive.Here are some strategies to implement notifications in …

Views on SMS Marketing

SMS marketing has become increasingly popular in recent years, with businesses using text messages to reach their customers and promote their products or services. While some people may find SMS marketing intrusive or annoying, many businesses swear by it as an effective way to engage with customers and drive sales. One of the biggest advantages …

Will WhatsApp Replace SMS

In the era of instant messaging, it is hard to imagine a world without WhatsApp. Since its inception in 2009, WhatsApp has revolutionized the way we communicate with each other. With its user-friendly interface and free messaging service, it has become one of the most popular messaging apps worldwide. But the question remains, will WhatsApp …