4 Most Effective Player Retention Hacks for Mobile Games

Posted on by Priya

4 Most Effective Player Retention Hacks for Mobile Games: A Guide for Marketing Teams Player retention is a critical metric in the mobile gaming industry. Here are some effective hacks that marketing teams can use to improve player retention: Personalization – Providing personalized experiences through game mechanics, messaging or rewards creates engagement and keeps players …

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What to Consider When Switching Messaging Providers

Posted on by Indranil Biswas

What Marketing Teams Should Consider When Switching Messaging Providers Switching messaging providers can be a daunting task, but it’s often necessary to find the right fit for your business. Here are some key factors that marketing teams should consider when making the switch: Features and capabilities – Before switching messaging providers, make sure you understand …

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Message Personalization Best Practices

Posted on by arpit

Message Personalization Best Practices: A Guide for Marketing Teams Personalized messaging has become an essential part of marketing in today’s world. Customers are more likely to engage with messages that are tailored to their interests and preferences. Here are some best practices for message personalization: Use the customer’s name – Addressing customers by their names …

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How to Clean an Email List

Posted on by Priya

Email marketing is one of the most effective ways to reach your target audience and drive revenue growth. However, sending emails to inactive or invalid email addresses can harm your sender reputation and lead to low open rates and high bounce rates. That’s why it’s important to regularly clean your email list.Here are some steps …

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4 Ways to Use ChatGPT to Enhance Your Customer Engagement Strategy

Posted on by Neha Gupta

The rise of chatbots has revolutionized the way businesses interact with their customers. Chatbots provide a quick and efficient way for customers to get answers to their questions and receive support. One of the most advanced chatbots is ChatGPT which uses natural language processing (NLP) techniques in order to understand customer queries more accurately. Here …

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10 Best Practices for Writing Effective ChatGPT Queries in Marketing

Posted on by Indranil Biswas

Chatbots have become an increasingly popular tool for marketers to engage with their audience and drive business growth. However, the success of a chatbot depends largely on the quality of its queries. Here are ten best practices for writing effective ChatGPT queries in marketing. Define Your Goals: Determine what you want your chatbot to achieve …

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Email Segmentation Best Practices

Posted on by arpit

Email marketing is one of the most effective ways to engage with customers and drive revenue growth. However, sending generic emails to your entire customer base can lead to low open rates and high unsubscribe rates. That’s where email segmentation comes in – it allows marketers to send targeted messages that are relevant and personalized …

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Everything Game Developers Need to Know about Push Notifications and Customer Messaging

Posted on by Neha Gupta

Push notifications and in-game messaging are two powerful tools for game developers looking to engage with their players. They can help increase retention rates, boost engagement levels, and drive revenue growth. Here is everything that game developers should know about these tactics. Push Notifications Timing is Critical: Ensure your push notifications get sent at the …

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6 Powerful In-App Messaging Use Cases & Examples

Posted on by Indranil Biswas

In today’s digital age, in-app messaging is becoming an increasingly popular way for brands to communicate with their customers. It provides an opportunity to deliver personalized messages directly to the users within the app itself, resulting in increased engagement levels and customer satisfaction. Here are six powerful in-app messaging use cases that can help marketing …

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