Views on SMS Marketing

SMS marketing has become increasingly popular in recent years, with businesses using text messages to reach their customers and promote their products or services. While some people may find SMS marketing intrusive or annoying, many businesses swear by it as an effective way to engage with customers and drive sales. One of the biggest advantages …

Will WhatsApp Replace SMS

In the era of instant messaging, it is hard to imagine a world without WhatsApp. Since its inception in 2009, WhatsApp has revolutionized the way we communicate with each other. With its user-friendly interface and free messaging service, it has become one of the most popular messaging apps worldwide. But the question remains, will WhatsApp …

Why is SMS still so Useful

When it comes to communication, there are countless options available these days. From instant messaging apps to social media platforms, there’s no shortage of ways to stay in touch with friends, family, and colleagues. However, even with all these options, SMS (short message service) still remains a popular and reliable means of communication.But why is …

When to Use Email, SMS, Push Notifications, and In-App Messaging in an App

An omnichannel messaging strategy is essential for producing a seamless and sticky user experience, promoting app engagement, and boosting user retention over time, as you presumably already know as a high-growth firm. The bigger problem is figuring out when and how to use each messaging channel to make the biggest impact. The Advantages and Drawbacks …