Growth Marketing Case Study Deep Dive -Zapier

Zapier was founded in 2011, just hitting a decade of operating. It helps web applications ‘talk’ to each other and creates automations between apps. With no-code/low code startups growing, Zapier has been on the top of the list people are giving attention to. Many clones are also coming into the market, with many similar startups …

Best Referral Program – Case Study # 5 TESLA

A counter was implemented to keep track of your invites status Referral program is so important for Tesla that Elon Musk himself did the follow up Receiver Side $1.000 back to your pocket, pretty cool huh?

Gamification case study # 37- Gamification And The Power Of Influence

Gamification Across All IndustriesBy 2013, according to Constellation Research, more than 50 percent of all social business initiatives will include an enterprise gamification component. Business executives now understand that behaviors can be motivated with rewards and status, customers can be incentivized, and ROI and productivity can be increased across both customer and employee communities. Companies …

Gamification case study #32- Game On: How Gamification Is Changing Business

While some parents may view gaming as an affront to their children’s social development, businesses are finding that a combination of social media and gaming—once the milieu of middle-schoolers—could be an integral part of improving employee engagement.And if getting employees to use internal social networks more is a behavior that’s hard to change, experts said, …

Gamification case study #29- Gamification Case Study – allkpop

In simplistic terms gamification is the name given to adding game mechanics to websites – rewarding points and badges to users for actions and engagement. Many websites have integrated it into their new user registration process; whilst others make it the centre of their online communities. One such website is allkpop – an online news site for …

Gamification case study #23- The Next Generation of Ridesharing Is Giving Uber a Run for Its Money

As civilization becomes evermore digital, young consumers, who generally flock to the sharing economy, are seeking services that are both peer-to-peer and tokenized. And one burgeoning startup is giving Uber and Lyft some unexpected competition. Arcade City: Ridesharing of the Future “Drivers are angry and rightfully so. Their take-home pay was just slashed up to …

Gamification case study #13- Sales Contests & Gamification: Quick Blip or Lasting Impact?

When ePrize began using Salesforce.com, the most significant change we asked of our sales team was to start logging call reports by using Event records. Writing brief call reports had never been asked of the sales team before, but the leadership team felt was important to manage the business and help salespeople better track client …

Gamification case study #3-Gamification: is it the new way to market?

Gamification is not something that has just been made up, it is backed up by extensive academic theory. (Bartle, 2003) and his player type model was the forerunner in game theory. His four player types are a basic model in understanding how people act or react in a game based situation. (Marczewski, 2015) expands and …