Gamification case study #33- How Three Businesses Scored Big with Gamification

Posted on by Neha Gupta

Patrick Salyer, CEO of gamification platform Gigya, believes there are two keys to success with gamification. “One is making sure that all gamified elements are inherently social,” he says. “That is, don’t restrict engagement to the internal site community. Award points for activities that reach users’ social [networks] to bring in referral traffic.” The other …

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Gamification case study #32- Game On: How Gamification Is Changing Business

Posted on by arpit

While some parents may view gaming as an affront to their children’s social development, businesses are finding that a combination of social media and gaming—once the milieu of middle-schoolers—could be an integral part of improving employee engagement.And if getting employees to use internal social networks more is a behavior that’s hard to change, experts said, …

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Gamification case study #31- Experiments by Engage Research and GMI show how gamification can help researchers improve feedback from online surveys. Engage’s Deborah Sleep reports.

Posted on by Priya

Have you ever missed your train stop because you were absorbed in your crossword or magazine quiz? Whiled away a rainy afternoon with cards or a board game? Played the slot machine on a seaside pier? Or do you own one of the 22 million games consoles in use in the UK? Before we started …

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Gamification case study #30- With Its Gamification Tools, SessionM Reports A 35 Percent Lift In Retention, 250 Percent Lift In Engagement

Posted on by Indranil Biswas

The company offers mobile publishers a platform for adding game mechanics to their apps, including a rewards system called mPoints. The goal is to increase user engagement and retention. And apparently, these efforts are actually paying off, with developers seeing a 35 percent increase in retention rate and a 25 percent lower bounce rate after …

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Gamification case study #29- Gamification Case Study – allkpop

Posted on by arpit

In simplistic terms gamification is the name given to adding game mechanics to websites – rewarding points and badges to users for actions and engagement. Many websites have integrated it into their new user registration process; whilst others make it the centre of their online communities. One such website is allkpop – an online news site for …

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Gamification case study #28- How Three Businesses Scored Big with Gamification

Posted on by Indranil Biswas

Patrick Salyer, CEO of gamification platform Gigya, believes there are two keys to success with gamification. “One is making sure that all gamified elements are inherently social,” he says. “That is, don’t restrict engagement to the internal site community. Award points for activities that reach users’ social [networks] to bring in referral traffic.” The other …

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Gamification case study #27- Does Business Gamification Really Work?

Posted on by Priya

The German chemical company BASF once used this slogan: “At BASF, we don’t make a lot of the products you buy. We make a lot of the products you buy better.” That’s kind of what gamification does. It doesn’t make your offering; it makes your offering better. And it has done so for a number of …

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Gamification case study#26- Video Game Shown to Help Reduce Sugar Intake, Drop Weight, for People with Sweet Tooth

Posted on by Indranil Biswas

Sugar is considered to be a devil in much of the nutritional community these days. It is blamed for the obesity epidemic, increased rates of diabetes, and many other maladies that are on the rise. But the stuff is readily available just about everywhere in all kinds of enticing formats, so self-control is a major …

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Gamification case study #25- The engagement economy: How gamification is reshaping businesses

Posted on by Neha Gupta

While elements of gamification — leaderboards, badges and levels — have appeared in a business context for years, recent technologies are driving increased interest and greater potential in this field. Real-time data analytics, mobility, cloud services, and social media platforms can accelerate and improve the outcomes of gamification, while a broader understanding of behavioral science …

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Gamification case study#24- 39 Facebook Stats That Matter to Marketers in 2022

Posted on by Priya

In this post, we cover 39 current Facebook statistics, freshly updated for 2022. They will help you keep up with how people are using the platform and make data-informed decisions about your social media strategy. Facebook usage stats That comes in second only to YouTube’s 23.7 hours a month and substantially more than Instagram’s 11.2 …

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