Views on SMS Marketing

SMS marketing has become increasingly popular in recent years, with businesses using text messages to reach their customers and promote their products or services. While some people may find SMS marketing intrusive or annoying, many businesses swear by it as an effective way to engage with customers and drive sales. One of the biggest advantages …

How to create Omni Channel marketing

Omni-channel marketing is a powerful tool for businesses to reach their customers in a more effective and efficient way. It involves creating a unified customer experience across multiple channels, such as online, mobile, and in-store. By leveraging the power of omni-channel marketing, businesses can create an integrated customer journey that will help them build stronger …

What is a Marketing Campaign

A marketing campaign is a coordinated series of activities designed to promote a product, service, or cause. It typically involves multiple elements such as advertising, public relations, promotions, and social media. The goal of a marketing campaign is to reach a specific target audience and create awareness about the product or service being offered. The …

What are Marketing Notifications?

Marketing notifications are automated messages sent to customers and prospects to keep them informed about new products or services, special deals, event announcements and other company activities. They are an effective tool for engaging with your customers and driving repeat business. They can also help increase brand awareness and loyalty in an increasingly competitive digital …

The crisis of Notifications in Marketing

Notifications are one of the essential components of modern marketing. They allow marketers to connect with their audience in an effective and timely manner. However, the sheer number of notifications generated by many digital marketing strategies can be overwhelming to customers, leading to decreased engagement, or worse yet, complete opt-outs. Recent data shows that over …

7 Steps to a Winning Mobile App Marketing Strategy for the 2022 Holiday Season

The peak season for e-commerce is unquestionably the holidays. During these three weeks, online sales surge; in 2021, they topped even the previous year’s record with another 11% YoY gain. The difficult issue is that many online retailers begin their holiday season promotions as early as mid-October, and by the time the actual holidays get …

Marketing Ideas from Intercom’s Multi-Million Dollar SaaS Growth Strategy

Here’s an even crazier fact: The only SaaS in history to grow faster is Slack. Wow! Best of all, Intercom has grown — and continues to grow — WITHOUT spending insane amounts of money on advertising or marketing. This means you can do it for your business, too. Let’s get it on! Traffic Sources Intercom Used to …