The Benefits of Push Notifications

Push notifications are a highly effective way to reach out to customers, promote new products and services, and build brand loyalty. As mobile devices become ubiquitous, more businesses are turning to push notifications as an efficient way of keeping in touch with their customers. By delivering informative, relevant notifications right to the customer’s device, businesses …

History of Push Notifications

The notion of push notifications has been around since the dawn of the internet era, but they’ve only recently come into prominence as an efficient and cost-effective way of communicating with users. The history behind push notifications provide an important testament to how digital technology has evolved in terms of how we interact with each …

How to Use Firebase to Send Push Notifications

From small businesses to corporate giants, push notifications are essential for keeping your users engaged with all the happenings around your app. They help increase user engagement, reduce churn, and ultimately increase the lifetime value (LTV) of your users. With Firebase Cloud Messaging (FCM) you can use push notifications for both Android and iOS devices. …

Push Notifications vs. Text Messages: What’s the Difference?

In our age of digital technology and communication, it can be hard to understand exactly what form of communication works best. Two popular forms are push notifications and text messages, but do you know the difference between them? Push notifications are message alerts sent through an app on your device. They appear as an alert …

Benefits and Applications of Geo-Targeted Push Notifications

Delivering pertinent, timely location-based push notifications to your audience is made possible with Unomok Geozones. To send a message as soon as a person enters the target zone, create virtual borders around the area (pin on map). Your communications become much more interesting with geofencing! Why use location-based push notifications?Location-based marketing may be quite useful …

What Is Most Likely to Re-Engage? Retargeting ads, push notifications, and email

Marketers lose up to $4 trillion annually due to cart abandonment rates that range between 50% and 80%, and the problem is getting worse. However, a 10% decrease in cart abandonment would result in a 20% gain in sales. Leaving abandoned carts alone is equivalent to leaving large sums of money on the table. The …

Emojis in Push Notifications: How to Use

What if I told you that including emojis in your push notification campaigns may increase their click-through rate (CTR) by three times? Emojis raise message open rates by an average of 85%, according to a VentureBeat research. Emojis should be a component of your communication strategy whether you run a mobile app or website. Here …

Mok.one Webinars: Using Push Notifications by Fortune 500 Companies

I’m good. Hello to everybody. Hello and welcome to today’s Mok.one webinar. We’ll talk about how Fortune 500 organisations use Mok.one to drive their notification strategies; my name is Megan. Just a few more minutes for everyone to join us, please. We appreciate all of the new members today. Right, let’s have a look. We’ll …

Everything Game Developers Should Know About Customer Messaging and Push Notifications

Our business was Hiptic Games, a mobile gaming firm, prior to Mok.one. Our time at Hiptic opened our eyes to the need for a messaging platform that is easier to use, more dependable, and more potent in order to increase user engagement. We created Mok.one in part with game developers in mind. The average Day …