What is customer engagement and how to improve it using Push Notifications

Customer engagement is the emotional connection between a customer and a business. It’s the degree to which a customer feels invested in your brand and wants to interact with it. Engaged customers are more loyal, spend more money, and are more likely to recommend your business to others. So, how can you improve customer engagement …

Templates for increasing Push Notifications Open Rate

As a marketer, you know that push notifications are a great way to engage with your audience. However, getting users to actually open your push notifications can be a challenge. That’s where templates come in. Here are some tips for creating templates that will increase your push notification open rates: Personalization: Use the user’s name …

Understanding User expectations for Push Notifications

As a marketing team, it is important to understand the expectations of your users when it comes to push notifications. Push notifications are a powerful tool for engaging with your audience and keeping them informed about your brand. However, if not used correctly, they can also be annoying and lead to users disabling them.To ensure …

Which is better – In App Messages or Push Notifications

As a marketing team, we understand that communicating with our users is essential to keep them engaged with our app. There are two ways to do this – In-App Messages and Push Notifications. Both have their pros and cons, but which one is better for our business? In-App MessagesIn-App Messages are messages that appear when …

Which is more important – Push Notifications or In App Messages

When it comes to engaging customers, push notifications and in-app messages are two of the most popular tools used by marketers. But which one is more important? The answer depends on your goals and the type of app you have. Push notifications are short messages sent directly to a user’s device, usually via an app. …