A well-known marketing truism is that for your communications to be successful, they should focus entirely on your customers rather than your brand. How is it done in the context of app marketing? By specifically tailoring your emails and push notifications, you can highlight the game level a player has reached, the precise item a …
Continue reading “Unomok Dynamic Content Allows You to Customize Your Communications”
The mobile market is always evolving and changing. The same is true of mobile ads. It can be challenging to create a high-caliber video advertisement that will make your app or game stand out in the crowd due to the increased competition. incorporating narratives into advertising to draw viewers inYour commercial needs to have some …
Continue reading “5 New Mobile Video Ads Trends to Increase User Conversion”
Apps with subscription models are dominating. The top 100 subscription apps generated $18.3 billion in revenue in 2021, a 41% increase. You should tempt consumers with offers based on their behaviour and segmentation if you want to fully realise the possibilities of subscription monetization. Discover how to target high-value clients at the correct time to …
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The unfortunate reality is that you can lose 77% of your app’s users in the first three days following installation. This number may rise to 90% in a month. According to the well-known “leaky bucket” analogy in marketing, you must continually increase water flow (i.e., user acquisition) in order to replace the clients you are …
Continue reading “Which Is More Important for App Growth: Customer Acquisition or Retention?”
What if I told you that including emojis in your push notification campaigns may increase their click-through rate (CTR) by three times? Emojis raise message open rates by an average of 85%, according to a VentureBeat research. Emojis should be a component of your communication strategy whether you run a mobile app or website. Here …
I’m good. Hello to everybody. Hello and welcome to today’s Mok.one webinar. We’ll talk about how Fortune 500 organisations use Mok.one to drive their notification strategies; my name is Megan. Just a few more minutes for everyone to join us, please. We appreciate all of the new members today. Right, let’s have a look. We’ll …
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With a complicated mix of products and features distributed over Amazon Pinpoint, Amazon SNS, Amazon SES, and Amazon Amplify, one of the world’s largest providers of goods and services, Amazon, has also joined the messaging market. Despite having a reputation for attempting to meet all developer needs in one place, Amazon Web Services (AWS) products …
Continue reading “Using Mok.one to Compare Amazon’s Messaging Products”
Push notifications on mobile devices and email are like distant cousins in your family of digital communication channels. Although they have some genetic similarities, they live distinct lives and behave very differently. Each channel can play a significant role in your overall strategy and need to be used strategically. Both channels can be utilised to …
Continue reading “When and How to Use Mobile Push vs. Email: A Guide”
Although statistics and analytics may undoubtedly aid in directing your messaging efforts, it might be effective to understand what motivates people on a subconscious level. The digital world in which modern consumers live is becoming more and more saturated. Using persuasion and psychology concepts can help your content stand out in a market where there …
Regarding C-SPANA nonprofit television network, C-SPAN (Cable-Satellite Public Affairs Network), focuses on public affairs and the federal government of the United States. In order to give Americans unfiltered coverage of the U.S. House, Senate, and Congress, the network was established in 1979. In the modern period, C-SPAN also has a website, a radio station, several …
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